Growly
Brand identity / UX/UI design
The design of a user-friendly app for plant care and qualitative study centered around design, function and user experience within mobile applications.
Type
Bachelor's thesis
Sector
Plant care
Discipline
Brand identity
UX/UI design​​​​​​​
In my bachelor thesis, I applied principles of interaction design to craft a plant care app that prioritizes user experience. To ensure the app's user-friendliness, I actively engaged members of the target audience throughout the design process, incorporating their feedback and insights. Employing an iterative design approach, I conducted frequent assessments and made continuous adjustments based on feedback and observations, refining the app to meet user needs.
Prototype

App category
Education
Home & Garden
Lifestyle
Vision
To build an online plant community and be a source of information and inspiration for gardening enthusiasts.
Review
Design system
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