Gan Bambi
Brand identity & graphic design
Brand Identity & Graphic Design for Gan Bambi; A nature-oriented kindergarten growing into a community hub
Type:
Client project
Client project
Sector:
Education
Discipline:
Brand Strategy
Identity design
Graphic design
Photography
Illustration
Education
Discipline:
Brand Strategy
Identity design
Graphic design
Photography
Illustration
The Client
Gan Bambi is a nature-oriented kindergarten for children aged 1–3, distinguished by daily nature trips, homemade healthy meals, and founder Ofri's developmental approach that gently prepares toddlers for mandatory kindergarten at age three.
The Challenge
As Gan Bambi prepared to move from an intimate 8-child setting to a 20-child community center—adding an indoor playground, parent gatherings, and educational programming—they needed a cohesive brand identity that could:
• Reflect their warm, nature-based philosophy
• Support their evolution from kindergarten to community hub
• Communicate trust and professionalism to prospective families
• Embody their core values.
The Solution
I developed a comprehensive brand identity system rooted in Gan Bambi's nature-driven ethos:
Brand Strategy
• Defined visual language balancing warmth with professionalism
• Created flexible design system adaptable across digital and print
• Developed storytelling framework aligned with their educational philosophy
Visual Identity
• Custom illustration (including an icon vector set) suite featuring hand drawn kindergarten - themed motifs
• Color palette with fun and playful colors
• Typography system balancing approachability and readability
• Logo design inspired wildlife signage in nature
Collateral Design
• Promotional flyer for community outreach
• Two consecutive yearly yearbooks capturing children's developmental journey
• Portrait photography of all the children
The Impact
The new identity helped Gan Bambi successfully attract families for their expanded space, and the yearbooks became treasured keepsakes of the children and their families.